Are you starting to feel like you sound like a broken record?
Does it feel like you are running out of topics to write on?
Are you coming up empty when you think about what your next blog post should be about?
Imagine how your readers feel if you are starting to feel that way. The most important thing is recognizing when you need help and being willing to do something about it before you lose your audience. These 8 tips will help you turn your blog from blah into fantastic in no time.
1. Re-evaluate your blog
Remember the reasons you started your blog? Still remember the excitement with which you wrote your first post? It’s time to re-evaluate your self and your blog to get a feel of where you started, where you are and where you’re headed.
I am very hands-on, so I prefer to write things down. Take the time to review the reasons you started your blog. If you do not have them written down, it’s not too late. You can still make the list and then do your review.
Do you feel like you are still on track?
- Are you meeting the goals you set when you started your blog?
- Are you enjoying writing your blog posts?
- Are you still excited about writing?
- Do you still believe in your ability as a blogger/writer?
If the answers to these questions are mostly NO, don’t give up just yet. It might be a wake-up call to point you in the right direction.
2. Re-evaluate your audience
Hopefully before you started your blog, you considered who your audience will be and what they are likely to be interested in. Sometimes as your blog continues to grow, you acquire other readers that you probably didn’t expect to be interested in your blog.
This is where the use of website traffic analysis, like the one by Google analytics comes in really handy. Understanding who your audience are will help you select topics that meet their needs and keep them coming back for more.
For example, a friend of mine’s website is about sports. His blog has a lot of outdoor sports enthusiasts readers and based on analytics, these guys also love to know about what’s the best croquet set. He re-evaluate his blog to see if he can target that niche and if his audience will love the article.
3. Introduce new elements to your blog
Be creative. Using information from your website traffic analysis, determine the kind of incentives that will encourage your target audience to keep visiting your website.
It can be a summer give-away prize or entry into a drawing for gift cards or cool electronic gadget, depending on your budget. You could also present additional relevant information/updates that you know will keep your readers coming back to your blog.
4. Use eye-catching images
Everyone enjoys a nice, bright, conversation-starting image. Words do tell the story, but sometimes a picture is worth more than a thousand words. These days stories are told mostly with pictures. For example, you can take a look at my friend’s website: Sportystation. He reviews different sports equipment and has a nice collection of images in every posts.
Pinterest is becoming more and more popular, and it’s all about the pictures. You are more likely to get attention on twitter if you use great, eye-catching graphics or images in your tweets. An attention-grabbing image is the first thing that draws readers to your website before they get to read your content.
5. Use relevant breaking news stories as an inspiration for your blog posts
Things happen around us every day that are news-worthy. Most people will read your blog if it’s related to something that’s currently on the news. Your post is also more likely to get found and better-ranked because there are a lot of searches for current news stories.
Make sure to keep it relevant to your niche, or at least find a creative way to link the news story to your blog niche.
6. Invite guest bloggers
It’s a great idea to invite guest bloggers to spice things up on your blog. Before you do that though, make sure to research the intended blog writer’s blog/blogs to ensure that their post will have a positive impact on your blog.
For the most part, the guest blogger writes on a topic of their choice. You can also ask if they could choose from some topics you have compiled. Some bloggers resist the idea of guest-blogging due to insecurities, but it just might be what you need to turn your blog from blah into fantastic.
7. Consider paying someone to write posts for your blog
If you are having trouble meeting up with your deadlines or just need to inject some new life into your blog, it’s not a bad idea to occasionally pay someone to write a post for your blog.
Some very successful blog sites actually thrive on paid writers. You may want to start with upcoming great bloggers that can deliver the goods at a reasonable fee.
8. Tweak or change your niche
You’ve done everything you possibly could to improve your blog and nothing seems to be working. You’ve tried to revive your interest and excitement about your niche, but you still struggle to find topics to write on.
I know you’ve put in so much time and energy to start your blog, so I do not expect it to be an easy decision to change direction, but that might just be what you need .Change can be a great thing, if it happens at the right time and for the right reasons.
You may just need to tweak or add a little twist to your existing niche, as opposed to completely taking up a new niche. Even if you do decide to choose a totally different niche, you can still continue to earn income from your older website if it continues to rank well.
Who knows, you may become interested in it again after taking a little break from working on it.
Are you currently feeling like you are getting bored with your blog? Did you have to deal with this situation in the past? How did you handle it? I’ll love to hear from you, join the discussion.